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While at Rhode‘s launch party back in June 2022, I caught up with esthetician Biba De Sousa, who helped Hailey Bieber formula her first products. She told me: “You’re going to love this brand.” Apparently, Bieber and I have similar skin types, which is why I was especially excited to try her first-ever cleanser, Pineapple Refresh, before it launched on January 25.
It seems Bieber and I have sensitive skin that’s a bit acne-prone (hormonal, especially), with some texture issues and dryness. We also like simple skincare that’s uncomplicated and will leave our skin glowy and hydrated. I’ve been a fan of pretty much every Rhode release so far, though the Barrier Restore Cream ($30 at Rhode) continues to be my ride-or-die.
Over the weekend, the skincare founder took to TikTok to explain her newest launch. “It gives you the deepest cleanse,” she says about Pineapple Refresh. “It takes everything off in one go. It’s a really beautiful balmy texture that goes into this really nice lather.” She then goes on to wash her face — even rubbing the cleanser into her eyes. Her makeup is gone and her skin looks refreshed.
“My skin feels so bouncy and refreshed and so hydrated,” she adds.
Image: rhode.
I was surprised to see the cleanser’s promise of removing SPF, makeup, and dirt — even eye makeup. I was skeptical but like other Rhode products so far, it does what it promises. I have especially sensitive eyes and the formula didn’t sting or burn even when I rubbed it right onto my lids. My skin also doesn’t feel stripped after using it. But I do feel clean. Even better, I don’t feel like I need a second cleanse.
Image: Cameron Hammond.
So, what’s in Pineapple Refresh that makes it work so well? There’s polyglutamic acid to hydrate and lock in moisture, green tea to calm and soothe skin, and pineapple enzyme to gently exfoliate. Don’t worry — it’s such a lightweight exfoliation, it won’t disrupt your moisture barrier.
There’s no way this isn’t going to sell out. And it’s out NOW. So hurry and grab it on Rhode’s website.
